Join us for our September Good Stuff Round-up, as we take a closer look at a few of our favourite creative projects, campaigns and rebrands we’ve talked about over on our Facebook and Twitter during the last month…
The language-learning app Duolingo, launched in 2011, has over 300 million users learning 30 available languages ranging from English, Spanish, Welsh and even Klingon.
Duolingo opted for a new rebrand to reflect the team’s ‘quirky personality’ and used revised colours, graphics and a bespoke typographic styling to strengthen the brand. We really like the new bespoke type ‘Feather bold’, inspired by the design of the brand’s mascot Duo the owl.
Connecting with humanistic illustrations
We’re big fans of illustration, and love this humanistic style used within The Family Space’s rebrand. The Family Space is a coaching firm that offers support to parents, and their new branding focuses around how ‘connection’ is at the heart of the company.
From the muted colour palette, clever copy lines and simple yet striking illustrations we think the new rebrand really works.
Sheffield Theatres put on a show with bold new rebrand
A world of brilliant theatre where everyone is welcome. That’s the idea Sheffield Theatres built their new visual identity around. The values of the brand – bold, fun and exciting – now shape how it looks and behaves.
We love the colour block that uses a well executed grid structure for the bold new logo and layout, which we think will set this new visual identity apart.
Although it might be slightly OTT for some, we appreciate the effort that’s gone in to defining and demonstrating the tone of voice for Back Market in their rebrand.
Established in 2014 as an online marketplace specialising in selling refurbished electronics, Back Market reflected their natural humour and up-beat attitude in the brand’s new identity and TOV through creative copywriting, creating a subversive narrative.
Make sure you pay us a visit next month, when we’ll be covering our favourite campaigns and creative projects from October.
